Ken Carr's Daily Read

Baby boomers are on the verge of adopting smartphones and the mobile Internet. In the vanguard of this movement are younger boomers, just as they are more active Internet users. But boomers’ mobile Internet adoption rates will be similar to their social media uptake—that is, slow. They must see the benefits before they sign on.

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This entry was posted on Wednesday, March 3rd, 2010 at 9:40 am and is filed under eMarketer Reports. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.